We Are Masdora

MASDORA is a Malaysian home-grown gold jewellery brand that specialises in offering affordable luxury 916, 999 gold jewellery and 999.9 investment gold bars and dinars, ensuring both elegance, value and quality for customers.

The name “MASDORA” was derived from two syllables “MAS” (Gold in Malay Language) and “DORA” (Gift in Greek Language), subsequently giving the meaning of Gift of Gold.

The Story Behind Masdora

MASDORA was established in 2020 amidst the unprecedented challenges of the Covid-19 pandemic. As the world faced lockdowns and uncertainty due to the volatile economy, Malaysians saw the value of gold consistently asserted its position as a “safe-haven” asset.

Amid these turbulent times, the buying behaviour of Malaysians shifted to online shopping as the primary means of retail. By leveraging innovative solutions and technology, MASDORA embraced the opportunity to make value-adding gold jewellery accessible by emerging on online marketplaces, maximising its potential to reach a wider range of customers. Aside from offering gold investment opportunities, MASDORA is proudly looking forward to introduce exclusive designs on in-house gold jewellery collections.

In 2021, MASDORA took a significant step forward beyond the online marketplaces and opened the very first physical jewellery store in Butterworth, Pulau Pinang. This milestone marked a new chapter in the company’s journey, allowing customers a hands-on shopping experience.

In 2024, a new branch was opened in Gombak, Selangor. This expansion demonstrated MASDORA’s commitment to making our products more accessible to customers while continuing to uphold the values of trust, quality, and innovation.

Our Mission & Vision

To be the leading affordable luxury jewellery brand for young adults.

WHAT WE VALUE

Looking & Moving Forward

Ultimately, MASDORA will remain dedicated and consistently committed on providing authentic jewellery to our valued customers while educating younger generations on the importance of saving gold.

Masdora Jewellery
Our Jewellery

Our Jewellery

We believe that jewellery is more than just adornment; it’s a cultural expression. That's why we’re dedicated to designing pieces that resonate with diverse communities.

01

Trust and Transparency

We build the confidence of customers through secure platforms and honest practices.

02

Ethical and Authentic Sourcing

We adhere to strict policy to ensure premium quality and authentic products by offering a Tenfold Money - Back Guarantee if the products are proven to not meet these standards.

03

Inclusive Design

We strive to offer jewellery, gold bars and dinars that appeal to a diverse range of tastes and preferences.

Our Awards & Recognitions

Superbrands Malaysia’s Choice 2024

Consumer’s Choice 24/25 Award

FGJAM Awards 2023

Shopee Super Awards 2024

Best Rising Star - TikTok Shop Malaysia Summit 2023

PUMM Malaysia Role Model Enterprise Awards 2022

Star Outstanding Business Award (SOBA 2022) for Best in E-Retail

Star Outstanding Business Award (SOBA 2021) for Best in Marketing